
The art and science of emotional commerce
Tuesday, December 23, 2014
Monday, December 22, 2014
Friday, December 19, 2014
Tuesday, December 16, 2014
Digital World
Most brands tend to show their strategies on the platforms and not to its ultimate destination. Looking clicks, and not people.They are obsessed with the effect and no the end. Is good update these concepts, make it clear behind all we the people. Before there is no possibility of success.
Emotional Commerce.

Thursday, December 11, 2014
-ACROSTIC MARKETING-
SEGMENTATION: test the honesty of people.
BRANDING: making, building, elevate the brand.
PRICING: good point! The art of attracting customer.
TRADEMARK: play with the styles.
CUSTOMER: key player in the game.
PRODUCT: a good made product. Satisfiend customer.
POSITIONING: the result of success.
PROMOTION: emotional intelligence.
ADVERTISING: THE FINAL LETTER.
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Wednesday, December 10, 2014
Cloud: evolution of marketing.
The cloud is changing like never before work marketing departments. Twitter, YouTube and other social networks have revolutionized the way people connect within each company, and productivity tools and collaboration cloud computing are becoming traditional marketing. In an increasingly "technical" and connected world, there is no doubt that the cloud has become the best way to reach consumers.
Monday, December 8, 2014
Retailers are still growing into their domains
Grows increasingly more online shopping. Analyst Bob Tarzey examines the results of recently released online domain maturity research and what it says about the retail industry.
If any industry sector has had to adapt fast to the whims of consumers over the years it is retail. Behind the scenes, retailers may manage complex business-to-business (B2B) supply chains, but that is all to no avail if consumer relationships break down, according to Bob Tarzey, analyst and director of analyst firm Quocirca.
“This can happen all too easily as consumers often have an easy choice between one retailer and another, which is not true in other areas such as government and public transport,” says Tarzey. “As more and more consumer engagement has moved online it is not surprising that their web presence has become a top priority for many retailers.” Credit: Retail Technology.
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